Harvest

Sometimes a project is presented to you with such passion that you can’t help but grow attached. When we were approached to design the launch edition of Harvest Magazine, our client’s zeal for this self-funded publication was infectious. The basic premise of Harvest is to showcase and encourage participation in overseas mission work — something close to both our hearts — so we were a great fit.

With an original look and feel created by Soo Coughlan, we were approached to craft a complete mocked-up iPad app, translating what began as a print design to something that would work on a touch screen. The process not only involved re-engineering the building blocks of the master brand (including designing and illustrating each individual page element), but creating a user experience that would appear so natural and intuitive it became almost invisible.

The result is a magazine app that is thoughtful and sincere, but highly engaging. To date the launch edition has been extremely well-received, and has set the wheels in motion for what will hopefully become a self-sufficient, regular publication in screen and print formats. We’re proud of the part we’ve played in bringing this publication to an audience of passionate people (but perhaps none as passionate as our client).

Individual text elements act as direct links to the stories inside.

The content of the launch edition is varied — from regularly-updated community pages, to personal stories
about overseas mission experiences, to in-depth commentary on specific theological issues.

Some of the screens are designed as continuous ‘rolls’, while others are designed to use a ‘controlled swipe’ —
creating the illusion of a traditional magazine, but with the smoothness and functionality of a truly digital one.

Harvest includes a ‘just for kids’ section with videos, simple lessons and interactive activities.